
Visibilia billings up by 24%
Visibilia S.p.A. made a determined forecast about development and billings, with a three-year objective to achieve a consolidated result of 50 million euros by 2010. At 30 June 2007, the financial year closed with 35 million (+24% ), an increase in growth of about 50% for current lines.
A company with a high growth rate, in today's eyewear market Visibilia is capable of consolidating and developing market shares that seemed impossible only 3 years ago. Great performance in Italy (+50%) and potential abroad (+10%). The main markets with the ability to develop are Russia and the Balkans, where Visibilia is consolidating its position of leadership. Excellent results also for the German (+15%) and Spanish (+30%) subsidiaries.
To date, the collections produced and distributed by Visibilia (Blumarine, Blugirl, Laura Biagiotti, Mandarina Duck, Jeckerson, Trussardi and Emanuel Ungaro) enjoy a prestigious, targeted and specialized positioning, thanks to the strength of a sales force in Italy of over 45 sole agents and an independent distribution network that takes Visibilia products to over 80 countries worldwide.
Also cause for enthusiasm are the number of orders placed during the 1st quarter, which recorded an increase of 150% and billings in excess of 80% in Italy and abroad.
'The medium-term objective focuses on a further increase in the distribution of the collections and on the enhancement of our label that has become a symbol of entrepreneurial soundness and strategic dynamism' commented Visibilia S.p.A. president Dan Emanuel Levi. 'In parallel, after examining the market opportunities, we will promote new projects aimed at launching prestigious brands. I am pleased with the results the company has achieved and with the excellent relationship of trust we have with opticians and distributors. We have launched numerous projects and the prospects for the future are definitely in our favor'.
For Visibilia, 2007 was a historic year for changes. From the renewal of the brand image - Visibilia Eye Profile - to the construction of a new website that will be online for the upcoming Silmo fair in Paris. It is dynamic and functional and features innovative graphics. Important signs that communicate a change in image and substance.