'Safilo Design' stars in sophisticated new photographs

The new photographs that star the Safilo Design eyewear collection certainly won't go unnoticed on the pages of major newspapers and in the most prestigious opticians' stores.

Minimalist, refined and elegant, the new advertising campaign conveys the spirit of the Safilo Design collection aimed at a demanding target. The perfect combination of style and rigor, the new line of vision frames is depicted in sophisticated photographs.

The glasses are the absolute protagonists: the new, three-quarter view black and white photographs are tightly cropped to show all the details. Perfectly in tune with the contemporary mood of the collection, they enhance the essential nature of the eyewear.

The new vision frames in the Safilo Design collection for next season are original in design: up-to-the-minute shapes and evergreen colors, the new acetate and steel models have an amazing, elaborate construction that is a play of lines and first-rate materials that are high on technical value.