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Oxibis and Dilem frames for Elisabetta Canalis

Oxibis and Dilem frames for Elisabetta Canalis

Elisabetta CanalisBeautiful, young and dynamic, she is a symbol of today's woman who knows that health and well-being are priceless and they have to be looked after and protected every day. While paying attention to vision health, but without giving up on exclusive fashion trends, for her big dark eyes Elisabetta Canalis chose the French labels Dilem and Oxibis and Transitions® photochromic lenses, now one of the most effective ways to protect sight from UVA and UVB rays and glare and to ensure vision comfort in any light conditions.

'The most recent technologies in the optics field mean that people who wear glasses have solutions that go well beyond correcting sight defects', commented Transitions Optical Mediterranean Business Director Alessandro Borzino. 'Because we entrust the choice of lenses to professionals, it is important to take all possible situations into consideration so that we can be sure we have the best lenses for our lifestyle'.

Suitable for everyone, compatible with any vision defect (myopia, presbyopia, astigmatism) and with any frame, these lenses are recommend by vision professionals throughout the world and they were the first to receive the 'Global Seal of Acceptance' certificate from the prestigious World Council of Optometry (WCO) for components that absorb/block ultraviolet rays.

Andrea Rossi, Marketing Manager at Greenvision, explained: 'The strongpoint of the 'American' or 'Golf' versions of the Dilem frames worn by Elisabetta Canalis is the new patented system based on interchangeable temples that are strong and crushproof. To please modern women like Elisabetta, Oxibis has numerous color variations, creative design and fashionable shapes.'

The new Dilem and Oxibis collections are distributed exclusively at the 500 Greenvision Optics Centers, sophisticated outlets all over Italy offering the best in international optics.
The skilful mix of 'fashion + protection and vision health' by Transitions® photochromic lenses is the common denominator of this eyewear. Perfectly clear and transparent indoors, the lenses darken in sunlight to form a protective barrier that blocks out 100% of the damaging rays responsible for many eye ailments and diseases.

With Greenvision and Transitions, Elisabetta Canalis will be the testimonial in a communication campaign in the fall.

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