John Varvatos Named GQ'S 'DesigNer of the year'

Mr. Varvatos is being honored along with his fellow 'Men of the Year' honorees, including Tom Hanks, Daniel Craig, and former President Bill Clinton. To demonstrate the Varvatos design aesthetic, actor Casey Affleck is featured in a six page editorial dressed in John Varvatos Collection, John Varvatos  USA, John Varvatos Eyewear, and Converse by John Varvatos.

Highlighting John's innovative rock 'n' roll attitude and ascension through the fashion ranks, Simon Doonan writes in GQ's December issue, 'Once John's followers are well and truly addicted to his rich, textured duds and his slip-ons, he goes in for the kill. He plays into the greatest of all dude obsessions, rock 'n' roll. This is the last straw. Once Varvatos injects his image with a lethal dose of Aerosmith, a whiff of Alice Cooper, a soupçon of Iggy Pop, and a whisper of Joe Strummer, men are powerless to resist.'