Adidas Originals supports 'Fetish for Charity'

At the Bread&Butter fair due to be held in Barcelona, from 17 to 19 January, and the related charity project 'Fetish for Charity', Adidas Originals will be presenting a limited edition of sunglasses eyewear. Its sales' proceeds will support an institute set up to protect young people in situations of social distress.

The Bread&Butter fair stands out from the traditional fashion events for its innovative spirit.
Bread&Butter for Charity is the related initiative, which asks companies to offer limited edition items designed especially for 'Fetish for Charity'. Thus, companies are able to support a project that finances 'El Casal dels Enfants del Raval', an institute set up to help children in need.

Adidas Originals has joined this project with enthusiasm, providing 100 Avinyo glasses, customized especially for the occasion. Avinyo is an Adidas Originals sunglasses model with a curvilinear design, whose name refers to an area of Barcelona. The large frames, with their high-tech materials, display a golden decoration of a bear for the occasion (a tribute to Berlin, the city where the B&B project originated), and the Bread&Butter logo.