
Safilo at Mido 2011
Safilo will again be taking part on a corporate level at the next Mido show, to be staged in the halls of Fieramilano city from 4th to 6th March 2011, with a completely renovated and high impact stand dedicated to all of the Group’s collections.
A design area, an original show concept distinguished by large and bright environments, consistent with the Group’s corporate image, will accommodate the numerous visitors and customers taking part in the event.
Pure lines, minimal design, transparent and bright materials express on the one hand the contemporary luxury that distinguishes Safilo creations, while on the other making this eyewear the undisputed protagonist of the show area. The stand is split into a show area, a real emotional route with panels dedicated to the flagship models of all the Safilo collections; a workstation area and a large lounge area ideal for talking business.
The Safilo stand (M01-P02) will be located inside Hall 13, in the main Fashion District plaza dedicated to the lead players of the global eyewear manufacturing industry.