Positive impressions in Munich for Immagine Eyewear

Opti Munich was the first test bench of the year for companies and an occasion to sound out the market and the mood of opticians and sector operators. The exhibition was confirmed as a local appointment but with strong growth compared to previous years.

On her return from Germany, Immagine Eyewear CEO Susi Tabacchi was positive: “Munich proved to be an interesting and growing exhibition. Although the troubled European economy is reflected in cautious buying, I can confirm that Opti was a good exhibition for us. The German market is very attentive to design, niche collections and trends. We presented a preview of the new additions that will be introduced officially at MIDO so that we could get a feeling of such an attentive and sensitive market. I am pleased with the results and feedbacks received: our clients showed much interest in the collections and the new product and marketing directions that have been taken by the company. Mido is just around the corner so we are putting all our energy into this appointment, which we hope will be just as satisfying as Munich so that we can continue along the road we took at the beginning of this year".