Eco Presents its New Campaign Featuring Summer Rayne Oakes

The campaign features a beautiful setting in a park, where Summer Rayne enjoys a gorgeous day in nature. The setting is also linked to Eco’s reforestation efforts on the importance of trees in providing essential benefits to the Earth.

“I am excited to be working with Summer Rayne on our campaign,” says Alessandro Lanaro, CEO of MODO Eyewear. “I could not think of a better spokesperson for our Eco collection. She brings an amazing level of enthusiasm and optimism. We are looking forward to continuing the great success of Eco together.”

Summer Rayne Oakes is considered “The World’s First Eco-Model” for seamlessly combining her environmental expertise and vision with her modeling career. Named one of the “Top 10 Green Entrepreneurs of 2010” by CNBC, Oakes recently cofounded Source4Style.com, the premier online destination for designers and retailers that allows them to search for and source the world’s leading sustainable materials and services. As brand ambassador and sustainability strategist for Eco, she is advising and consulting on various aspects of design, production and practice.

”This has been one of my most exciting collaborations yet,” says Oakes. “The collection ties together high-quality, responsible design, philanthropic giving and reforestation. These are all things I stand for.”

Eco is a radically new approach to eyewear using recycled metal and plastic without sacrificing quality, design or price. Eco’s various partnerships and collaborations not only make a difference in the eyewear industry but also in the well-being of others and the environment.