EA 30th Anniversary: create your own eyewear

The innovative and individual line that is always ahead of its time celebrates its anniversary with a capsule collection of eyewear; the shapes that made the brand famous are in new colorful, ironic and pop versions.
The two models in the collection are available in stores in various colors: an ultra-flat, drop-shape wraparound for him and an oversize round shape for her. With the ‘30th Emporio Armani’ logo on the lenses and the metal eagle on the temple, they are presented in a special transparent case.
Since October 25 the eyewear can be personalized and bought online in a web experience that’s special and fun.

A dedicated, interactive and attractive area has been inaugurated on www.emporioarmani30.com. By using the Sunglasses Creator, you can create your own eyewear by mixing the colors of the temples, lenses and logo. With only 1030 pairs available, the relentless countdown has begun on the webpage.

Web-surfers who upload a photo of themselves wearing their creation will be part of a digital artwork. 1030 different faces in 1030 exclusive portraits will be used to create an extraordinary, vibrant and colorful mosaic.