
VisionOttica gets talked about, even in Puglia
A number of the Group’s affiliate opticians and optometrists have opted for the VisionOttica Premium Brand. The use of the new sign is officially announced to loyal and prospective clients in a print and television advertising campaign appearing until year end.
Two messages will soon appear in the “Nuovo Quotidiano di Puglia”, “La Gazzetta del Mezzogiorno” and on the regional television network, Telenorba: the birth of VisionOttica – announced with the symbol of an eyewear baby buggy – and the institutional campaign for presbyopia, with the “VisionOttica Family” as testimonial.
The campaign is signed by Vision Service Group and all the entrepreneurs in Puglia, who have understood that it is important to collaborate in order to grow, improve and have greater visibility.
This significant result was achieved thanks to precise work carried out by a group of coordinators from the Marketing and Communication Office and fine-tuned by local contacts Alessandro Vernaleone, Affiliate and Area Coordinator, and Vincenzo Sofia, Area Manager.