New "Precious Planet" line by Fisher Price

Exploring nature with all its little animals is so fascinating: from the depths of the ocean to the immense forests, every discovery is a fantastic and fun adventure!

This is the basis of the new Fisher-Price “Precious Planet” sun proposals presented by Inottica at Silmo 2009 in Paris, in which every model isn’t just safe and suitable for kids, it’s also a real learning experience that’s fun!

Thanks to the new collection, all the eyewear models take children to a fantastic world of cute and amusing animals: a story “told” on the temples and part of the front piece.

Rubbery, wraparound models have a slight retro flavor of the Sixties.

Also lots of fun are the one-color models – light blue, pink, red and purple -, with a funny little bird that flies freely and happily among the thousands of clouds in the sky, perfect for anyone who wants to discover the world from above.

Inottica has also designed a more dynamic line with more sporty models: an explosion of bright and shiny colors with pictures of the sun shining on the temples, or of the world to stimulate the desire for adventure.
The ever-present “elongated” and streamlined models have slim, lightweight temples with a comfortable fit for more active kids.

Every model in the new Fisher-Price “Precious Planet” collection is safe, reliable and lightweight. The great new additions to the Fisher-Price “Precious Planet” collection are some models with double-injected rubber on the inside and TR90 (plastic) on the outside, which make them fit comfortably, and the use of bright, shiny colors or infinite transparencies.

All models in the new Fisher-Price “Precious Planet” sun collection 2010 will be sold with the new and very safe O.ZONE lenses registered and produced by Inottica itself.