De Rigo and Ermenegildo Zegna renew alliance

De Rigo Vision and Ermenegildo Zegna have announced the renewal of the license agreement for the design, production and worldwide distribution of Ermenegildo Zegna Eyewear sunglasses and vision frames.

The successful collaboration between the two companies began in 2005 and it is a source of pride and satisfaction for them both. The renewal of the agreement once again confirms the De Rigo Group’s firm position among the international leaders of the luxury eyewear segment.

“We are enthusiastic about continuing our collaboration with such a prestigious partner”, said De Rigo Vision S.p.A. Chief Executive Michele Aracri. “Zegna has expanded De Rigo’s penetration of the world’s markets and we are convinced that this renewal is yet another confirmation that our company is the ideal partner for creating and distributing designer products of exceptional quality.”

“The success of our collaboration with De Rigo in terms of the quantity and quality of business has contributed to completing the Zegna lifestyle at world level”, maintained Ermenegildo Zegna, the Group’s CEO. “The brand extension strategy pursued through accessories and, in particular, eyewear, has allowed us to consolidate the relationship with our clients in all markets, even in a difficult year like 2009”.

The distribution strategy for the Ermenegildo Zegna lines of sunglasses and vision frames is highly selective and aims only at the most select opticians’ stores in addition to the brand’s flagship stores throughout the world.

Characterized by the use of sought-after materials and leading-edge production techniques, the new Ermenegildo Zegna Sun Collection for 2010 will be presented in major outlets starting November.