Superior Vision Partners With DITTO for Members’ Virtual Try-On

MOUNTAIN VIEW, Calif. and RANCHO CORDOVA, Calif.— Superior Vision, a leader in eye and vision health solutions, and DITTO, a leading e-commerce site for designer eyewear, have partnered to provide a cost-effective online solution for Superior members to purchase additional pairs of glasses and sunglasses.   "Consumers are increasingly turning to the Web for purchases, and this includes eyewear. Superior Vision's strategy for unparalleled access includes providing vision materials wherever our members are looking for them," said Kirk Rothrock, president of Superior Vision. "DITTO is the perfect online partner for us as they are very service-oriented, offer a breadth of types and brands of glasses, and have cutting-edge technology to enhance our member's purchase experience."   See more