Over 60 People Attend The Vision Council’s Second Town Hall Meeting

NEWPORT BEACH, Calif.—Over 60 people from a cross-section of the optical industry, including lens, frame, and equipment companies and optical labs, attended The Vision Council's second Town Hall Meeting to hear information on technical standards, government regulations, industry statistics and a special presentation by guest speaker, Dean Browell, PhD, of Feedback, a company that specializes in social media strategy.   Dave Plogmann, director of industry relations for Think About Your Eyes, presented information about the rollout of the national Think About Your Eyes consumer awareness campaign. A segment called The Vision Council 101 included information on tapping into the value of membership in The Vision Council, including sales and marketing tips and technical information on standards. Time was devoted to those laws affecting businesses in California such as Prop 65, which requires a "duty to warn" label on products when certain chemicals are used in the creation of products, such as lenses or frames.   See more