
K Actor presents new season campaign
No need for a face to present frames, it is enough to conjure up a feeling The K Actor eyewear collection is the perfect union of design, technology and innovative materials for consumers whose styles and lives are modern and refined. Linear frames with decisive characteristics that look toward the future. The brand's new advertising campaign sums up these concepts in a single image: no need for a face to present frames, it is enough to conjure up a feeling. Communication is becoming minimalist, the silhouettes of glasses are reflected in the skyline of different cities throughout the world to emphasize K Actor's open and boundless spirit. The K Actor man has a well-defined look, a modern style that never neglects comfort or quality. He is a citizen of the world, but never travels in search of something because he already knows precisely what he wants. The claim, "The future is now", says it all. Technology, innovation, research: everything that will be is here now, enfolded in a pair of eyeglasses.