Adlens reaches semi-finals of prestigiuous Edison Awards
Adlens® announces that the company has reached the semi-finals of the prestigious Edison Awards with its John Lennon™ Collection The Edison Awards, named after American inventor and businessman Thomas Alva Edison, is a prestigious program lead by the non-profit organization Edison Universe, that globally recognizes and honours some of the most innovative new products, services and business leaders in order to create a positive impact in the world. Unique to the world of award programs, the Edison Awards™ are focused on the innovators as much as the innovations and symbolize the excellence personified by Thomas Edison, while also strengthening the human drive for innovation and creativity. This competition is based on four important criteria: Concept, Value, Delivery and Impact. According to the Edison Awards Committee, The John Lennon™ Collection, based on Fluid-Injection lens technology, perfectly satisfies all four criteria: originally designed for use in the developing worlds, the concept of Fluid-Injection lenses has undergone a major design upgrade in order to become conveniently marketable at a global level. As a result, The John Lennon™ Collection has become a fashion brand in this new category of vision correction, making a virtue of the round shape of the lens technology. Variable focus eyewear reduces time and costs associated with traditional lens laboratories, a particular advantage for developing countries. Through its Buy One Give One program, for every pair of Fluid-Injection glasses purchased the company donates a pair to someone in the developing world. Fluid-Injection technology could change the way healthcare is traditionally delivered, allowing universal access to instantly improved vision in all developing countries. Over the next few weeks, a panel of judges will vote on which nominations should receive Gold, Silver and Bronze Awards. Winners will be announced during the 2013 Edison Awards event which takes place on 24/25th April in Chicago.
