Marchon Eyewear acquires Scandinavian Eyewear

Gottardi: "Another achievement for Marchon in terms of its continual pursuit of global expansion and the Group's strategic plans for growth" Marchon Eyewear, Inc. yesterday announced the acquisition of the Swedish company Scandinavian Eyewear.   Established in 1948, Scandinavian Eyewear has been making prescription frames for almost 65 years and is the leader of the sector in the Nordic region. House brand SKAGA, in particular, has made a distinctive name for itself in the eyewear sector.   The acquisition will enable Marchon to take advantage of the company's considerable presence on the Scandinavian market and, at the same time, expand the distribution of its house and licensed brands, worldwide.   Marchon President and Chief Executive Claudio Gottardi said: "the acquisition of Scandinavian Eyewear marks another achievement for Marchon in terms of its continual pursuit of global expansion and the Group's strategic plans for growth. This company has a rich heritage and a considerable history. The combination of high quality, craftsmanship and classical design is perfectly in line with Marchon's core values. We hope that we can continue to increase the global value of the Scandinavian brand through a partnership of collaboration".   In addition to SKAGA, the company has a significant portfolio of brands whose styles and characteristics are unique, such as Oscar Jacobson, Pilgrim, Lexington and FACE Stockholm. It also collaborates with renowned Swedish designers Oscar Magnuson and Efva Attling.   Joakim Broback, CEO of Scandinavian Eyewear, commented: "This is an important day for Scandinavian Eyewear. We are enthusiastic about moving toward the future under Marchon's guidance and leadership. We are confident that its expertise and support will strengthen our brands and our company thanks to a joint development strategy".