
Satisfaction for VidiVici Occhiali at the Paris show
Huge satisfaction for VidiVici Occhiali at the Paris show. The new stand was at the center of the great excitement of Italian and foreign buyers and confirmed the eyewear market's interest in the Bologna company, one of the most dynamic and lively on the scene today.
Four days of intense activity and attendance, actual appreciation of the quality and style of the collections produced and distributed by Vidivici Occhiali: Exalt Cycle, Exalt Cycle Kids, VVCigar, Mila Schön Eyewear, Billionaire Eyes, Il Blasco and Chronotech Vision.
Expectations were confirmed at the debut of the sun collection, Chronotech Vision, the result of a recent agreement with Global Watch Industries Srl, the well-known producer and distributor of fashion watches.
And in overdrive, the exclusive area devoted to the new license featuring hi-tech design infused with technology and fashion accents. The single-seater Renault F1 of the new world champion Fernando Alonso was as big an attention getter as the sun models, glasses in a young and innovative mood.
There was also an excellent welcome for the first vision collection dedicated to kids, Exalt Cycle Kids, which will be in leading opticians' stores starting January 2006.
On Sunday, the VidiVici stand was taken by storm for the arrival of Oliver Kahn, the Bayern Munich and German national team champ, and Exalt Cycle testimonial for the German market chosen by the German subsidiary, Danzi Occhiali Design. Crowds of fans, onlookers, sports enthusiasts, clients and the press met the champion who signed autographs and posed for souvenir photographs.
Lele Danzi, General Manager of VidiVici Occhiali, stated: 'We are especially pleased, and why shouldn't we be. This year our business has soared even at international level. Our collections have captivated the market. The development of contacts, the meetings and the results obtained at the Paris show have confirmed that we are on the right road'.