
Bushnell Performance Optics toasts new collections
Symbolized by quality, technicality and innovation, Bushnell Performance Optics will be presenting many new ideas at Silmo: the launch of the first Bollé optics line and a new range of frames in nylon with polarized photochromic lenses; Serengeti, the new acetate fashion frames for women; the new Elite binoculars from Bushnell, top of the range optical instruments.
To celebrate its new collections, during the Paris show Bushnell Performance Optics will organize a great game-competition. Daily draws at 5pm at the stand (Hall 1 - N33/34) will give visitors the chance to win prestigious cases of wine from rare and classified vineyards.
The cases will also be offered to all opticians who place orders during the exhibition. A case of exceptional wine will be provided with each order. Handled by Eric Beaumard, director of the 'Le Cinq' restaurant at the hotel 'Georges 5', the cases contain extremely rare wines that are not easily available on the market.