Vinyl Factory with Mad Vision for the US market

Vinyl Factory is expanding its presence in the USA through an exclusive distribution agreement with Mad Vision. With a collection of over 250 styles available in the USA, including Vinyl Factory ophthalmic frames, the all polarized sunglasses and the brand new Icons collection, the line will be available nationwide. All the collections are supported by a marketing program to maximize the in-store visibility and allow opticians to deliver the brand spirit in their store. The POS material includes Vinyl discs, counter-cards, polarized tester, banners and large window stickers in multiple sizes to adapt to every store. The brand has also developed its own line of accessories such as headphones, speakers and portable LP Players to showcase the frames in the stores.