
Sharon Stone and Afflelou: the story continues
The American actress and Alain Afflelou have renewed the collaboration agreement signed on November 17, 2014. The success of this partnership and Sharon Stone’s popularity have enabled the French company to consolidate its “fashion and glamour” image in the eyes of the general public. Sharon Stone will continue to make her image available for the brand; all the countries in which Alain Afflelou is currently present will benefit from this renewed agreement. Numerous photos and images of Sharon Stone have been used in visual aids, posters and point-of-sale advertisements since 2014; three advertising videos have also been made. The next stage of this partnership will be a new spot scheduled for February 2018.(Photo credit: Jacovides/Moreau/Bestimage)