Oliver Peoples takes off in Rome

The brand has opened its first boutique in Italy in the magnificent setting of Piazza San Lorenzo in Lucina. “Generally speaking, the Californian Midcentury aesthetic is the main inspiration for every Oliver Peoples boutique, since LA and California are where the company’s roots are found. However, every boutique has a unique image that combines recurring elements and references to the culture of the city or country where the store is found. Therefore, for the boutique in Rome, the first in Italy, I wanted to pay homage to the Italian Midcentury aesthetic”, said Giampiero Tagliaferri, Creative Director of Oliver Peoples. As well as the main eyeglasses and sunglasses collection for both men and women, a selection of new models from The Row collection is also available, conceived from the collaboration between the two brands. Completing the range of products are models with a classic and vintage style, unveiled for the 30th anniversary of the brand. As in the other stores, there is an optician’s in the boutique.