
Mei invests in retail
Just three years since EzFit officially debuted and a year since the launch of the NoBlock version (that doesn’t require a centering block), Mei redoubles its efforts to penetrate the retail sector by showcasing its milling technology to small labs and shops. Until now, the EzFit expansion process has primarily focused on North America and, to a lesser extent, on South America. Thanks to the resources invested and agreements to increase the sales force in the retail sector, the expansion has yielded a 50% increase in orders. The US and Colombia are the countries where most of the installations took place and the feedback on EzFit has been very encouraging. A trend entirely validated by Mido where more than 200 official requests poured in from visitors asking for a quote and those wanting to gain a better understanding of the product by receiving additional information.