Lacoste focuses on children

Dedicated to play and creativity in the junior universe, the new project launched by Lacoste Eyewear is encompassed in the lively, multifunction design of T(w)eens “Magnetic” Frames in contemporary pop colors. A technology that distinguishes the collections for men and women, for the first time “magnetic frame” construction has been borrowed and reinterpreted in practical silhouettes for children. The ends of the temples have handy holes for inserting an elastic band that goes round the head; this means that optical eyewear can be worn even during break times and outdoor recreation. The special injection-molded frames come with a set of 3 adjustable bands in 3 different colors. They are decorated with the word Lacoste and the attractive logo pattern emphasizes the impactful graphics and colors of the silhouette. Tweens “Magnetic” Frames models also have the rubber crocodile logo applied in relief to both temples.