A new distribution strategy for Safilo in South Korea

Safilo Group has announced today an exclusive distribution agreement in South Korea with Seeone, the highly reputed and experienced local commercial eyewear operator. This announcement follows a communication in December, in which the Padua group indicated that it was seeking to change its local affiliate business model in Korea, in order to further develop its diversified portfolio of prestigious brands to its full potential in Korea, an important market for Group. Seeone will become Safilo’s exclusive distributor for the South Korean Independent optical market, starting February 1st, 2017. It will ensure a seamless transition and smooth continuation of customer service to all optical retailers for all Safilo brands, including supply of products and after sales service.