
Silhouette opens a showroom in New York
On the 12th floor of an historic building protected by cultural heritage laws, on 130 West 42nd Street, Silhouette has just opened the Silhouette Gallery, a showroom and meeting place intended to enable people to undergo the experiences that can be enjoyed in the company's head offices in Linz, Austria, in the heart of the Big Apple. Created by architect Steve Clem of tvsdesign, the space aspires to become a meeting place and crossroads for retailers, key accounts, journalists, and influencers through a rich program of initiatives: from exclusive previews of models and concepts, to surprise events, and even personalized eyewear consultations. Silhouette Gallery will be an outpost in the United States for the presentation of the company's brand portfolio: Silhouette, Adidas Sport eyewear, and the newly-founded neubau eyewear. Also on display are highlights, like the Limited Edition collections created in collaboration with the most exclusive stylists (from Felder Felder to Wes Gordon and Todd Snyder) and the Signature Collection.