Mad in Italy wins Popai Awards in the POP category

Mad in Italy has won first prize in the non-durable POP category at the Italian Popai Awards 2016. The awards ceremony was held last 24 May at the charming location of the 31st floor of the Pirelli skyscraper in Milan, where the 100% Italian eyeglass brand was among the important names of companies, and where the Cartinballo company - specialized in the design and production of designer display and packaging solutions - participated with the display entitled Futurism 2016, created for the Mad in Italy and made entirely of recycled cardboard. Just as futurism spoke to all forms of art, laying the basis for visionary experimentation projected towards modernity, the 100% Italian eyeglass brand also expresses the creative philosophy of the company from Belluno: produce the glasses of the third millennium through research and technology.