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Exaggeration becomes essential

Exaggeration becomes essential

Rooted in both tradition and innovation, Prada moves forward by constantly cultivating contrast: the banal turns precious, basic is made brave and beautiful, exaggeration becomes essential. Minimal Baroque extends those principles to the realm of eyewear. Launched in 2011, these spirited sunglasses quickly gained iconic status and their bold curves are unmistakable in origin. 2016 collection gives new life to the flowers and foliage motifs that grew wild in the Baroque period. Stylized plant life — acanthus leaves, laurel branches, palm fronds — is abstracted into scrolling garlands that bud and branch into the defining curve of elegantly exaggerated sunglasses.
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