Dsquared2 encore in Paris

After the opening of the first flagship in Paris in 2011, Dsquared2 marked another important milestone with renewing its presence with a second flagship store located in the sophisticated and artistic Rive Gauche. The store concept is born from a collaboration between Dean and Dan Caten owners and creative directors of Dsquared2 and the Milanese architectural firm storageassociati. Spread out over two floors and 2500 square feet, the high-end offerings are displayed on sleek glass shelves in champagne color with black outline. In the women’s area, pink velvet armchairs and ocher yellow silk wool carpets characterize the space whereas in the men’s area black leather armchairs and brown silk wool carpets. Warm and light colors enlighten the interior of the boutique and the walls alongside