Transitions Honours Canadian Professionals
Optical professionals from North and South America gathered at Disney's Contemporary Resort in Orlando (USA), took part in strategic business planning and festivities Transitions Optical has honoured Loblaw Optical as the winner of the Transitions Retailer of the Year award in Canada and Wael Yassein – owner and optician at The Eye Shoppe in Oshawa, Ontario – as the 2013 Transitions Canadian Eyecare Professional of the Year. They were recognized for their outstanding efforts to promote eye health and the benefits of Transitions® lenses in front of more than 1,100 optical professionals from North and South America during the 18th annual Transitions Academy in Orlando, Florida. The three-day event took place from January 27-29. Themed "Experience It!", industry professionals took part in strategic business planning and education on the latest products and programs from Transitions Optical. "Loblaw Optical's dedication to the Transitions Optical brand over the years has been astounding," said Christine Underhill, business manager, Transitions Optical, Canada. "Their continued education initiatives and drive for success has been unparalleled. We congratulate Loblaw Optical on the team's accomplishments throughout the past year thank them for their continued partnership with Transitions Optical." Loblaw Optical is extremely committed to employee education and hands-on product training. The company ensures that staff members have a chance to experience Transitions lenses for themselves by offering each employee a free pair. This firsthand product experience is not only beneficial for employee education, it is promoted through in-store signage mentioning that staff members wear Transitions lenses, helping to encourage product questions and conversations. The Eye Shoppe has been serving patients premium lens options for nearly 30 years and has been voted "Best Optical Dispensary" in Oshawa. Yassein works alongside a team of optometrists and ophthalmologists – bringing together the "three O's" of the optical industry and practicing collaborative care. "Wael's passion for vision and making sure each patient sees the best he or she possibly can, enables him to stand out from the crowd," said Underhill. "He continually educates himself and ensures he is an expert in the latest lens technology, so he can offer only the best to his patients and help improve their overall vision and lifestyle."
