Safilens to attend BCLA for the official UK market launch of Open 30
The italian contact lens company has chosen this scientific-oriented international exhibition for the launch of the innovative product in UK market Safilens makes a loud comeback at the 2014 BCLA Clinical Conference & Exhibition that will be held in Birmingham from 6th to 9th June. After last year's extraordinary debut, the Italian leading contact lens company has chosen this prestigious and scientific-oriented international exhibition for the official UK market launch of Open 30, the innovative monthly silicone hydrogel lens based on the patented fusion technology™. Open 30 is the outcome of a research project lasting three years and was presented for the first time at Mido 2013. It stems from the intent to develop a contact lens that has minimal side effects. This objective was reached by using an innovative material such as Filcon V – the patented bio-silicone hydrogel the lens is made of – and also by carefully analyzing each aspect of the interaction between the contact lens and the anterior segment to eliminate the most common causes of "rejection" with leading-edge solutions. This has been achieved will absolute respect for the physiology of the eye. The revolutionary Open System consists of contact lens, "Open Reload" and "Sonic Wave Generator". As a result of the fusion technology™, the lens benefits from the combined action of hyaluronic acid (HA) and Tamarind Seed Polysaccharide (TSP®): this synergy increases the hydrating, lubricating, mucomimetic, protective and cellular regeneration effect of the two single polymers, and promotes tear film stability. "Open Reload" is an all-in-one solution containing highly-concentrated Fusion co-polymer based on a superior quality hyaluronic acid. "Sonic Wave Generator" assures that any deposit build-up is removed and HA and TSP® are reabsorbed during the night, for a regenerated lens every day. The Open 30 products range that will be showcased at BCLA also includes Open 30 Toric, the brand-new monthly silicone hydrogel lens for astigmatics officially presented by Safilens at Mido 2014. Created to develop the market for sufferers of mild astigmatism and to simplify the fitting procedure, this new toric lens is made of Filcon V and based on the well-known fusion technology™, just like Open 30. These characteristics have been combined with DTD (Dynamic Toric Design) geometry, which guarantees the uniform distribution of lens thicknesses, and the RollBack system, an innovative "stability free" system by means of which the lens is able to position itself correctly and automatically (Autofit). Like Open 30 lenses, Open 30 Toric lenses come with "Open Reload" and "Sonic Wave Generator" in order to guarantee a regenerated lens every day. Simply put, all the benefits and comfort of the revolutionary Open System - currently one of the most advanced systems for managing monthly contact lenses on the market - for the first time for astigmatic patients as well.
