Prevent Blindness America Changes Name to ‘Prevent Blindness’

CHICAGO— Prevent Blindness America announced today that it has changed its dba to "Prevent Blindness," a revision made to better align with the association's mission and global relevance. Originally operating under the name, "National Society to Prevent Blindness," Prevent Blindness was founded in 1908 "as an endeavor to save the vision in infants from a blinding yet preventable eye disease known as 'Babies' Sore Eyes,'" the association said. Currently, the national group and its affiliates across the country pursue a wider range of goals including promoting public awareness of the importance of vision health, advocating for public policy that emphasizes early detection and access to appropriate eyecare, educating allied health professionals about eye health, and supporting vision-related scientific research, Prevent Blindness said. -   See more