
New ideas from VidiVici at Silmo
VidiVici will present plenty of new concepts from different collections during Silmo, being held in Paris from October 21 to 26.
Five new models will be proposed for the Exalt Cycle Prescription line, plus five new colors for the bestsellers from the collection presented at Mido 2004. The collection consists of several plastic models and others with a very unusual clear plastic temple with the logo set inside it. The collection is characterized by the juxtaposition of different materials for the temples and the front pieces, as well as the choice of temples with a unique design. The collection is completed by a model with a magnetic clip-on, which perfectly merges design and comfort.
The Exalt Cycle Glamour Sunglasses Collection for 2005 consists of 15 models, each of which comes in four completely new colors, and they all boast a brand-new design. There is a broad variety of shapes, with different sizes and multiple curvatures. Some of the models are rimmed and others are rimless, but they all use prestigious lenses from the top manufacturers. Several models are made of nylon, guaranteeing extra comfort and long life. Certain models present several lenses with different curvatures, perfectly cut using laser technology to create appealing interplays of color.
In the Race line, the Pascià model deserves mention: it is made of Lyx with double temples and sun filters decorated with customized graphics.
During Silmo 2004, the second sunglasses collection produced by VidiVici for Mila Schön Eyewear will also be presented. There are 12 new models of sunglasses in metal or plastic, and they follow the philosophy of the Mila Schön fashion house, with a kaleidoscope of ideas that can meet the needs of any women, from the most sophisticated to the most casual. Attention to details and stylistic research are the keynotes of the new line of sunglasses, featuring various models enriched with decorations and rhinestones on the frames or lenses. The acetate sheets have been specially selected from the latest colors proposed by the top producers.
The Armata di Mare Prescription eyewear collection boasts 8 new models. Four of them, which are rimless and ultra-lightweight, are made of Lyx, while others are made of carbon fiber or metal, and there is also a new model with a magnetic clip-on. There are also plenty of new ideas for the sunglasses line, which plies new shapes, the trendiest colors and high-tech combos of different yet perfectly compatible materials.
The first Billionaire Eyes sunglasses collection by VidiVici, the outcome of the recent three-year licensing agreement, will make its world debut at Silmo. It features four models proposed in two colors each, with toric and eight-base lenses and different curvatures. As precious and exclusive as the choice of materials, Billionaire Eyes eyewear by VidiVici uses metal for the front pieces and rosewood for the temples. The 'Billionaire' logo is clearly visible on the temples.
Another important innovation from VidiVici, which also boasts its world preview at Silmo, is the very latest of eyewear under the brand name The Vatican Library Collection. This line is the outcome of the worldwide exclusive agreement signed by the Emilia-based firm and the American company 1451 International. Two models of reading glasses with metal frames and 'epoxy' decorations on the temples will be presented. Each of the models has a different shape and is presented in one color, and both of them feature polycarbonate lenses available in 5 strengths, from +100 to +300 with increments of +0.50. Special attention has been paid to prestigious packaging, composed of a case plus a gift box that will reproduce some of the loveliest images from the collection owned by the Vatican Apostolic Library.
Lastly, the slim VV Cigar reading glasses, which come in a cigar-shaped case, have also come up with plenty of new colors for Silmo. The extremely varied palette offers delicate, pastel and bold hues, with four dazzling new colors for Cigar Colour and four for Cigar Crystal, made entirely of polycarbonate.