Nuovo video Diesel eyewear: puro pedigree italianoNew Diesel eyewear video: pure Italian pedigree
I protagonisti, per l'occasione a quattro zampe, fanno il verso al mondo del cinema cult e ad alcuni suoi stereotipi Un set cinematografico che ricorda le atmosfere hollywoodiane degli anni '50, luci soffuse e colonna sonora di Major Tom ed attori insoliti, questi gli elementi di un set originale. Nel nuovo video Diesel eyewear, dedicato alla linea di occhiali collezione p/e 2012 prodotta e distribuita worldwide da Marcolin, i protagonisti sono infatti modelli a quattro zampe: un barboncino, un levriero afgano, un meticcio ed un dobermann che fanno il verso al mondo del cinema cult e ad alcuni suoi stereotipi: la diva, l'hippy, l'uomo on the road ed il macho. Stereotipi rappresentati dal misterioso Stealing Bullet, il libertino Love Bug il fashionista Flirtini e lo sportivo Bad Max sono gli attori non protagonisti del movie e modelli icona della stessa collezione. Una scelta di comunicazione come sempre irriverente che appartiene al mondo Diesel: coraggiosa, rock, iconica, DNA allo stato puro. Tutti gli elementi per una vita all' insegna del successo!
The players, this time of the four-legged variety, in a spoof of cult movies and some of their stereotypes An atmosphere reminiscent of Hollywood in the Fifties, soft lights, the soundtrack from Major Tom and unusual actors were the elements of this original set. In the new Diesel eyewear video dedicated to the line of eyewear in the S/S 2012 collection produced and distributed worldwide by Marcolin, the main players have four legs: a poodle, an Afghan hound, a mutt and a Doberman in a spoof of cult movies and some of their stereotypes: the diva, the hippy, a guy on the road, and the macho. The stereotypes are represented by the mysterious Stealing Bullet, Love Bug the libertine, Flirtini the fashionista and brawny Bad Max, the movie's supporting cast and the iconic models in the collection. It is the customary irreverent communication choice that is part of Diesel's world: courageous, rock, iconic, pure DNA. All the elements for a successful life!
The players, this time of the four-legged variety, in a spoof of cult movies and some of their stereotypes An atmosphere reminiscent of Hollywood in the Fifties, soft lights, the soundtrack from Major Tom and unusual actors were the elements of this original set. In the new Diesel eyewear video dedicated to the line of eyewear in the S/S 2012 collection produced and distributed worldwide by Marcolin, the main players have four legs: a poodle, an Afghan hound, a mutt and a Doberman in a spoof of cult movies and some of their stereotypes: the diva, the hippy, a guy on the road, and the macho. The stereotypes are represented by the mysterious Stealing Bullet, Love Bug the libertine, Flirtini the fashionista and brawny Bad Max, the movie's supporting cast and the iconic models in the collection. It is the customary irreverent communication choice that is part of Diesel's world: courageous, rock, iconic, pure DNA. All the elements for a successful life! 
