Waiting for DaTE 2022: Dita.

DaTE – Shaping Avantgarde, the exhibition that presents the future of eyewear, awaits you from 10 to 12 September 2022 at Stazione Leopolda in Florence.

This unique location will host the most original collections from brands that share an ability to create, experiment, innovate and amaze.

As the 10th edition of DaTE approaches, we have interviewed some of the key players.

Today, we meet Dita.

Why did you decide to participate at DaTE and what opportunities does the event offer you?

DaTE has always been a staple trade show for Dita. There is a certain beauty and ambience that Florence offers and transcends throughout the show.

What three adjectives do you think define DaTE?

Energetic, innovative, authentic.

What will you be presenting?

DITA continues to push the envelope when it comes to eyewear design. We have several new pieces that challenged the status quo when it comes to engineering and manufacturing that we are very proud to share with the DaTE attendees.