The nature and surrounding area at the headquarters of Andy Wolf in Hartberg in the Austrian region Styria. is the setting for the new Fall/Winter 2019/2020 campaign. While the photos were shot in a nearby vineyard last year, Styria’s flora and fauna offered the perfect scenery now: the fields at a friendly alpaca farm “Schöcklblick" and a farm with a long-time employee’s animals. In addition to the company’s family environment, they also reflected the sustainable use of resources, the principles on which the company produces the glasses locally and consciously. The new frames are presented by strong characters who exhibit individual and diverse beauty and therefore also reflect the huge variety of the brands’s customers. The expressive collection impresses with innovative silhouettes and a sophisticated colour concept, including colours exclusively produced for the company in two-tone acetate concepts and a special Havana shade. The new season’s eyewear colours are also an integral part of the campaign theme: characteristic shades are earth tones in brown, stone grey and facets of green, which are also reflected in accentuated colour gradients in the acetate frames. New thickly rimmed acetate glasses shape the optical frames’ classic silhouettes.
