The American actor is best known for his role as Dr. Derek ‘McDreamy’ Shepherd in the medical TV drama series Grey’s Anatomy, which netted him two Golden Globes. He is currently starring in the international hit series “Devils”. When he is not on set, Patrick Dempsey follows his greatest passion, motor sport, which keeps him closely aligned with the Porsche Design brand.
Patrick is an accomplished race car driver and has successfully completed several 24 Hours of Le Mans races in addition to co-founding his own racing team, Dempsey-Proton Racing.
Be it as an actor, director, race car driver or athlete, Patrick Dempsey has always followed his vision and continuously strives for the best in himself and all of his projects.
Thanks to his likable and authentic personality, he is the ideal brand ambassador for Porsche Design Eyewear. Not only do the Hollywood star and the exclusive lifestyle brand have the same initials – PD – they also share the same passion for precision and perfection.
As of January 2021, Patrick Dempsey will be the face of the new, innovative Porsche Design Eyewear collection, and will be featured wearing four timeless and innovative models of sunglasses and prescription glasses throughout the year.
“Hollywood icon Patrick Dempsey inspires us with his charismatic and authentic personality. He is a connoisseur of innovative and high-quality products and demands the most from his eyewear.
Past successes will never be enough for this passionate race car driver as he is always looking ahead to the next challenge. Patrick Dempsey is the embodiment of Porsche Design values and is a perfect fit to represent the brand,” says Jan Becker, CEO of Porsche Design Group.
Porsche Design will bring the campaign to life with creative, eye-catching digital content, multiple window campaigns featuring exclusive marketing material, attractive point of sale material and extensive PR and social media activations.
“With Patrick Dempsey Porsche Design has found a testimonial that reflects the values of the brand. Innovation and quality have always been evident in our glasses, now they will be also in communication, we are sure that the new ambassador and the materials available for our optical partners can excite consumers and consequently increase the demand for our products and brand visibility " Luca Sangalli, Sales Manager Rodenstock Italia S.p.A.