WMIDO

Marchon maintainis its commitment to sustainability.

Written by MIDO | 04/27/2022

Marchon Eyewear has signed a new collaboration with Eastman, a global specialty materials company. Marchon will be the first global eyewear company to use Eastman's Tritan Renew for both frames and tinted lenses in the same eyewear in their sunwear collections across their broad portfolio of prestigious fashion, lifestyle, and sport brands.

Tritan Renew

Tritan Renew is a sustainable copolyester material powered by Eastman polyester renewal technology, a molecular recycling technology that transforms hard-to-recycle single-use waste into its basic building blocks so that they can be used to recreate pristine, durable, and high-performance materials, offsetting the use of fossil fuels and lowering greenhouse gas emissions.

Creating new life for old waste

By using as much as 50% certified recycled content*, Tritan Renew reduces landfill scrap, while lowering greenhouse gas emissions and fossil fuel usage compared to traditional materials, creating a circular production process.

Sustainability

Tritan Renew is indistinguishable from virgin, fossil-based materials, assuring wearers of the same durable, high-quality, superior frames and lenses they expect from Marchon Eyewear. In addition, lenses made with Tritan Renew are compatible with a wide variety of frames including those made from acetate.

The partnership

In the Fall of 2020, Marchon and Eastman announced their partnership using Eastman's Acetate Renew, a fully sustainable material produced via carbon renewal technology, another of Eastman's innovative molecular recycling technologies. Acetate Renew is made from 60% bio-based content and 40% certified recycled content* and is currently available in Marchon's Salvatore Ferragamo Responsible Eyewear Collection.

Beginning in 2023, Marchon will produce sunglasses and ophthalmic frames and tinted lenses with Eastman's Tritan Renew, further asserting Marchon's commitment to social responsibility and bringing more sustainable practices to the eyewear industry.

*Certified recycled content allocated using ISCC mass balance method