WMIDO

Italia Independent dedicates its communication campaign to the world of women.

Written by MIDO | 03/25/2021

The new Spring/Summer 2021 communication campaign sets out to pay tribute to women. Italia Independent celebrates – with powerful images that have an instant and meaningful impact – the greatness of women, their rare beauty and (above all) their story.

A gust of female empowerment that strikes straight to the heart and makes the world a better place, because “the collective force of women is key to building the future that we want”.

The indisputable protagonist and guest star of the new communication campaign is the I-Mood Family, consisting of three models of sunglasses: Audrey, Paul and Justin.