Hally & Son is the new Official Fashion Eyewear Partner of A.C. Milan.

Hally & Son, the iconic brand founded in the 1950s and relaunched by Avm1959, is known for its reinterpretation of timeless style and elegance with updated charm: artisanship and tradition unite with the best materials and cutting edge technologies driven by creative fashion energy. Hally & Son glasses are designed for all those who love aesthetic design, quality and unique details at all times, showing that a love of beauty is democratic and transversal in nature. Style and elegance, together with innovation and passion, provide the basis of a new partnership with AC Milan: the two brands, thanks also to these values, have become leaders in their fields, representing Italy worldwide.

Casper Stylsvig, Chief Revenue Officer of AC Milan, stated: “Today marks the beginning of a journey that links two brands which admirably represent Italian style on an international level. We are very proud to welcome Avm1959, and particularly the iconic Italian eyewear brand of Hally & Son, into our black-and-red Milan family”.