For ARU Eyewear, it will be a MIDO full of novelties

At MIDO2024 ARU Eyewear will present new models from its iconic collections Natoorì, Stone and Flat, as well as a new capsule.

The Natoorì capsule is inspired by the essence of nature and is made of organic acetate, formulated with plasticizers and additives of natural origin that make the frames biodegradable. The workings generate plays of light enhanced by a vibrant and warm color palette.

The Stone collection is made entirely of high-quality Italian acetates, manufactured with low solvent content. The distinctive feature is the machining of the diamond-cut shaft and fronts that give luster and shine, with a three-dimensional effect.

The Flat collection features minimalist shapes and clean lines for a modern and elegant look.

It is distinguished by the lightness and sophistication of its models: made of phototranslated steel, with nickel-free electroplating and colorful acetate inserts, accompanied by an exclusive artist's microfiber, where cult objects of design from the last forty years are represented in a unique "flat" mode.

The new models represent the company's commitment to the pursuit of aesthetic and functional excellence.

Ph.: Mayfair model