Blackfin: strategic partnership with exclusive Executive Accounts in the UK and Ireland markets
Starting from January 1st, 2024, the commercial development of Blackfin has been entrusted to Simon Gavin Hoare and Graham Lewis-Dale, two highly experienced Executive Accounts with a strong background in the independent high-end eyewear segment. They will operate exclusively for Blackfin, covering the entire territory of the United Kingdom and Ireland.
This region plays a central role in Blackfin's growth, and the opportunity to work with dedicated executive accounts reflects the company's commercial investments strategy in the most strategic markets. With their extensive skills in training and customer assessment, Hoare and Lewis-Dale will become the point of reference for all opticians, acting as true ambassadors, sharing Blackfin’s values and ensuring the highest standards of training.
Blackfin frames perfectly meet the demands of the British and Irish markets, with models designed to embrace the local market's preferences within the Blackfin One, Blackfin Pacific, and Blackfin Aero lines.
The words of Nicola Del Din, CEO of Blackfin
"We are truly delighted to begin this collaboration with Simon Gavin and Graham, two highly experienced professionals who have joined the Blackfin project with genuine enthusiasm, appreciating not only the quality of our products but also aligning with the mood and values that have always defined our company. The UK is a market that shares a strong affinity with the style of our products, and we are confident that we can further strengthen our relationship with opticians and expand our contacts”.
Ph. From left to right: Simon Gavin Hoare, Nicola Del Din and Graham Lewis-Dale