The return of Prada Journal

At the end of July, Prada and Giangiacomo Feltrinelli Editore launched Prada Journal, the 3rd edition of the international literary competition for emerging writers. The theme this year is: “Light, Shade and Mirages. People and things are not always the way we see them.” The winners will receive a cash prize, their stories will be published in an eBook as part of the Prada Journal digital anthology, and individually in the Zoom series by Feltrinelli. The winning stories will also feature in a modern ‘Theatre of Conversation and Exchange’, thanks to subsequent adaptation for the theatre. The narration of the stores, filtered through the written story and the optical eyewear in the Prada Journal collection, will be a real three-dimensional publishing experience The competition ends on August 31.