Harrods bows to Italian fashion

Ermanno Scervino – the luxury prêt-à-porter brand – has arrived at Harrods department store in Knightsbridge, London. The new opening is part of a retail development plan that will increase the number of the brand boutiques to 50 in 2015, and about 500 multi-brand stores in addition to the e-shop launched in 2014. Group CEO Toni Scervino said: “We are big supporters of excellence, just like Harrods, and the partnership is the natural development of our presence in the UK. We have already created some exclusive mini capsule collections that will complete the collections on sale. Always a point of reference for our international customers,” Scervino concluded, “London is confirmed as one of the world’s strategic points for luxury”.