www.carreraworld.com is on line

www.carreraworld.com is the address of the new Carrera website, which has been given a totally new look and content to bring it even closer to the brand's numerous fans.

The new site perfectly echoes Carrera's sporting heart that always aims at successful performance, and its fashion heart, where innovative design and leading-edge technology are undeniable requirements.

Moving from one section to the other is smooth and immediate and the graphic effects make surfing pleasant and engaging.

The homepage gives access to corporate themes, such as the section dedicated to its 'History', which covers the brand's evolution and heritage over time and throughout the world, and the 'Innovation' area, with the latest in design and technology.

The new Carrera site is divided into two macro sections: one for 'Sport' featuring its helmets, ski goggles and sport eyewear, and one focused on 'Lifestyle', with a close-up on vision frames and sunglasses. In each section there are visuals and information about the collections, the products' technical characteristics, promotion campaigns and the most important appointments, such as fairs, events and competitions.

Absolutely new is 'Community', an interactive space for users divided into three theme areas for sharing information about the Carrera world with other site users.

By using the 'finder' option, users can find their ideal glasses, goggles or helmets in the fashion and sport collections, thanks to a guided and personalized selection.