Valeria Mazza debuts in eyewear

The new entrepreneurial adventure featuring Valeria Mazza in collaboration with Pedro Ranieri, designer and owner of 'Ranieri Argentina', was announced last week at the Palacio Duhau - Park Hyatt Buenos Aires during a lunch with publishers and producers in the fashion and beauty sector.

The eyewear collection will carry the slogan 'Valeria Loves Fashion' and has 3 main lines: The Essentials, The Trendies, The Fabulous.

At the press conference it was revealed that Mazza herself invented the names for each line of eyewear.

Valeria and Ranieri Argentina will be presenting the 'Valeria Loves Fashion' collection as an object of desire, positioning it in the highest segment of the market and exporting it to Europe within the first six months of 2009.