The stars of the Safilo Seventh Street campaign

Safilo Seventh Street is a collection with color as its dominating feature and its new vision frames are at the center of the new campaign visuals that mirror the free spirit typical of the brand.

With its young style, the captivating new communication has a poetic and soft atmosphere. The models wearing the brightly colored collection are immersed in water and surrounded by roses and petals: perfect images of absolute purity.

Color is everywhere: from the color combinations of the eyewear to the delicate shades of the flowers in refined harmony with the new eyewear's unmistakable design.

Attractive and spirited, the new Safilo Seventh Street frames have a young and modern look animated by fresh and original colors.