
Modo Opens European Subsidiary and Expands Global Reach
Through the set-up of the subsidiary Modo Eyewear Srl, Modo enters the second phase of its development in Europe, two years after bringing the brand back in the continent under a new property and management team. With offices located in the Milan area in Italy, and a respected sales team across the continent, Modo.EU is looking at continuing its expansion at a fast pace in the upcoming years.
Modo also added key markets to its distribution presence in the economically buoyant Far East - from Hong Kong to Singapore, Malaysia and Taiwan.
Modo's CEO, Alessandro Lanaro, commented 'Our unique portfolio of house and license brands brings a new vision of luxury, based on quality, design and craftsmanship. This has allowed us to create a new niche, which we can pursue across the world's most developed markets. In addition, this new vision goes in line with the evolution of our target customer, which is becoming increasingly cosmopolitan and is always in search of products and brands beyond the obvious.'