Intercast lands in the USA

Intercast, the European sun lens company created in Italy, has broadened its presence and increased service levels also for American clients.

In September the group inaugurated its presence in the United States through a development plan that has led to the strengthening of its sales office in Italy, which targets European and Middle Eastern markets and covers the Far East through its sales and distribution branch in Hong Kong.

'The development of our line of products, the growing popularity of our NXT® Performance Sunlenses and the market entry of Rx Sun at the start of this year, mean we have to be closer to end users', stated Brian Putos, Sunlens Manager for the US and Latin American markets. 'This is why a local presence and coverage of the two Americas is essential for meeting the growing demand for our high performance lenses.'

In the United States, the Intercast Group's commercial structure will be based in Monroeville, Pennsylvania, at PPG 's Chemical Center - a strategic location for efficiently serving the entire American market and, at the same time, fostering quick market access.