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More growth for Italian brands than for foreign competitors

More growth for Italian brands than for foreign competitors

In the classification drawn up for Il Mondo by Pambianco Strategie di Impresa, in 2005 the first 25 Italian fashion houses did better than their foreign competitors and together accrued billings of 25 billion, an increase of 12.4% compared to 2004.

A gold medal for growth goes to Fashion Box, owners of the Replay brand, whose revenues increased by 40.8%. Luxottica (+34.3%) is in second place and Geox (+32.3%) is third.

According to the analysis carried out by Pambianco, last year the value of shares in luxury items increased by an average of 37.9% on European markets. The biggest leap was by Italian groups, with +45% for Luxottica, +64.6% for Tod's and 68.9% for the Mariella Burani Fashion Group. Verona-based Calzedonia came in fourth place with its Intimissimi lingerie brand.

On the foreign podium, Hugo Boss, the German brand in the Marzotto group (+12% in revenues), was followed by Lvmh by Bernard Arnault.

(Source: Pambianco)

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